18 September 2008

interbike 08 website

this is what the bicycle industry has planned, i'm not making this up.....
"The Urban Legend Fashion and Art Show will help feature the great gear, bikes and apparel that have been recently introduced for the increasingly important urban and transportation cycling categories," said Rich Kelly, Interbike's communication manager.
Instead of a traditional catwalk, a road loop will be laid out on the floor of the Venetian's Ballroom G, while bicycle-inspired artwork is displayed throughout the room. Urban Legend attendees will gather in and around the loop, while models ride among the audience. The innovative layout allows the models to display urban cycling apparel and bikes in action and allows each attendee a front row seat.